Gael Elton Mayo, Spain Revisited | Harpers & Queen Jan. 1985

Spain is a ‘place apart’ from Italy, France and the other Latin countries, with a very individual character, only partly explained by her language and history. The language contains many Arabic words; the Moors left much of their character in Spain after their defeat; Moorish mosques were converted into Catholic cathedrals; Romany lore is present in the flamenco songs of love which are always sad. But there is also a mystery — in the inhabitants’ pride, dignity and aloofness, and it is this inexplicable element that makes them so fascinating.

A traveller might start their journey into Spain by crossing the French frontier at Le Perthus, after which the first major town would be Gerona, standing out on the hillside, showing the coveted site for which it was so often besieged. Inside the old part of the town the streets are chasms too narrow for the sun to reach. The stranger feels compelled to stroll there, drawn into the core of a city where the Middle Ages seem to live on. “City of a thousand sieges”, it was called, from Iberian and Roman times until later, when its people organised several battalions against Napoleon, including one entirely of women.

Continue reading Gael Elton Mayo, Spain Revisited | Harpers & Queen Jan. 1985

Gael Elton Mayo, The Magnum Photographic Group | Apollo Magazine, 1989

Gael Elton Mayo (1921-92) was writer-researcher for the Magnum Photographic Group, Paris, 1950-56, working with Robert Capa, David Seymour and Henri Cartier-Bresson. She wrote Generation X (England) with Cartier-Bresson, later changed to Youth of the World. 

The Memories of a friend and colleague
Magnum, the only photographic agency of its kind, was at its height in 1950. The name Capa still stirs some of the young, though they may not know why — but it has left an aura. The original photographers have retired or died and the world has changed from the time when people did not watch television, hardly anyone owned a set, and magazine photos were the only way of seeing life, which in Capa’s case meant showing up war; to witness world events and bring them back alive—a pictorial service. The visual images could be seen in Picture Post, Match, Epoca, Vu, Holiday Magazine . . .

Founders of The Magnum Photographic Group

It was founded in 1948 by four photographers: Robert Capa, David Seymour (known always as Chim), George Rodger and Henri Cartier-Bresson, subsequently joined by four others; but the true inventor who conceived what was almost a philosophy was Capa. The headquarters were in Paris in an office run by Margot Shore. It was owned and operated by the photographers themselves. Cartier-Bresson was the only Frenchman, with Werner Bischof, Carl Perutz, Ernst Haas, George Rodger, Fenner Jacobs and Chim. Capa was the catalyst, the unofficial boss; he had ideas that covered the whole world, he organized the assignments, the group became like a brotherhood, with Capa encouraging, helping, sometimes even clothing, and all the time appearing to be merely a wild, good-time, hard-drinking man. Ernst Haas said of him, “He was the only master I ever respected.”

I worked as writer and researcher with Chim, Cartier-Bresson and Capa, but when any of the others appeared in the office or in the café downstairs at St Philippe du Roule there was a quality of belonging to the same family. In whichever country we might meet we would automatically sit or dine together. There was no unemployment pay for us as we were freelance: if the time between jobs was long and someone was broke, Capa gave them money: he did not lend, he gave; he did not want it back. Perhaps because it was a new venture, or perhaps because the war was still fairly recent, there was always a feeling; of excitement. Capa spent lavishly and believed that life was for living, though as his brother Cornell said of him, “He was born without money and died the same way.”

Continue reading Gael Elton Mayo, The Magnum Photographic Group | Apollo Magazine, 1989

The Three Faces of Elton Mayo | J H Smith | New Society, December 1980

Elton Mayo was born in Australia one hundred years ago this month (on December 26, 1880) and died in a nursing home in Guildford almost sixty-nine years later. Towards the end of his life, through his association with the Harvard Business School and the Hawthorne Studies, he enjoyed a public acclaim granted to few social scientists of his day. None however would have envied him the fall from grace which was to follow his death. By the mid-1950s, the terms ‘Mayoism’ and ‘Mayoite’ were recognised additions to the perjorative vocabulary of social science. In 1946 an overblown account of his work in Fortune compared him to Thorsten Veblen and John Dewey, praising his erudition, rare authority and beneficent influence on labour-management relations. Yet a decade later, in his influential monograph Hawthorne Revisited, Landsberger was obliged to devote a whole chapter to the deficiencies of Mayo, as listed by such critics as Daniel Bell, Reinhard Bendix, John Dunlop, Clark Kerr, C. Wright Mills and Wilbert Moore. Charges of conceptual ineptitude and of theoretical and methodological narrowness formed only part of the indictment: Mayo’s emphasis on industrial collaboration was said to ignore central economic and political issues (notably the functions of trade unions) and to relegate industrial social science to the role of a managerial or ‘cow’-sociology.

Continue reading The Three Faces of Elton Mayo | J H Smith | New Society, December 1980

The Fifties Woman #OnWilderShores @AuthorsClub lunch with @MsRachelCooke

The stereotypical view of the fifties woman is reflected in vintage postcards on sale at stalls in Portobello Market, featuring colourful ads for hoovers, OMO, ‘Empire’ baby pants, or Kenwood chef food processors alongside an immaculately dressed housewife with perfect hair and varnished nails beaming a pillarbox-red lipsticked smile as she does the chores.

Rachel Cooke’s book, Her Brilliant Career: Ten Extraordinary Women of the Fifties, flies in the face of the clichéd view of the fifties housewife stuck at home ― an appendage to her husband. It may have been the case in American suburbia of the time, but in Britain women had got through the war without their husbands, brothers or fathers. Some had joined the ATS, or WAAF, or WRNS and drove ambulances, or worked in a government ministry. Others ended up at Bletchley Park. When Elisa Segrave came upon her late mother’s diaries, she discovered that her mother had excelled at her work as an indexer in Hut 3, then in Hut 3N, at Bletchley Park, from 1941-43; and was promoted to 4th Naval Duty Officer during Operation Torch, the Allied Invasion of North Africa. She had several jobs in Bomber Command and later saw its effects in the ruined towns of Germany where she had her last job in the WAAF. On her days off she travelled in a weapon carrier with her American boyfriend. The Girl From Station X is an illuminating read.

The war had a liberating effect: women were hardly about to exchange their newfound freedom in peacetime for baking cakes and a life cushioned by nappies. Cooke stressed how the old and the new were pulling against each other in fifties Britain, which was on the cusp of modernity ― heralding the sixties. Women were expected to settle down, marry and have kids, yet having had a taste of freedom,  they wanted to do their own thing and be independent. The way women today juggle home and career and feel guilty about it was not the case then, when women just went for it and did not consider the consequences. The term ‘latchkey kid’ dates from the fifties. Continue reading The Fifties Woman #OnWilderShores @AuthorsClub lunch with @MsRachelCooke

Viva BookBlast™!

What is BookBlast™?

A brand is your personality, so the saying goes. The agency’s mission has always been to foster diversity across cultures and markets via translation; promote the independent sector looking beyond the mainstream. I am a blasty kind of person and an idealist when it comes to getting original writing and ideas out into the world whichever way possible. BookBlast™ is a reflection of this.

I dreamed up the name for the London-based writing agency founded in 1997. In 2009, we registered the trademark BookBlast™ in both the United Kingdom and the United States of America in Classes 35 and 41 for services relating to promotion, marketing, advertising, writers agency matters, publication of electronic books and the provision of information in relation to books. The first company website went live in 2000. Since which time much of the writing and  self-publishing community has been inspired by the concept of BookBlast™ online.

The Founder of BookBlast™

For over twenty-five years − as an editor, agent, book publicist, literary executor and translator − I have cross-pollinated ideas, connected the dots and contributed to making major book projects happen, often against the odds. Since 2005, I have contributed as an occasional writer to words without borders , 3:AM magazine and various publications.

On 5 March 2015, the company website bookblast.com was selected by the curators of Bodleian Electronic Archives and Manuscripts, Bodleian Libraries, Oxford as being of lasting research value and worthy of permanent preservation in their Web Archive.

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